Articles

Direction of Travel 1

Every now and then a phrase will come up – as these things do, they come in waves.

Themes emerge and being a curious soul, I like to explore why.

One such phrase that has come up recently is

“when everyone else is going right, go left”.

This phrase niggles me.

It’s not that I disagree with the idea of going in a different direction to everyone else. This is what I have built my business (and much of my life) doing. I firmly believe in taking the unconventional route.

But...

Preparing for GDPR

(This is an update of an article I previously published on My Marketing Skills)

It’s 25th May 2018 and you just received a €20 million fine for data protection infringement.

Do I have your attention?

I assume you this is something you would rather avoid and to be fair heavy fines are likely to be a last resort but there are big changes coming around data protection and you need to be ready – no matter how big or small your business is.

Cycle of Creation

One of the questions that was asked at a presentation on the Energetics of Creation was how to move through the Cycle of Creation to ensure that you start and finish creative projects and activities.

That’s a great question and my answer is (as always), it depends!

The Cycle of Creation supports your creativity by moving you through different energies of the elements - inspiration, action, reflection and stillness - to fully express your creativity. Typically business and marketing work on linear models but we humans are anything but linear. We are complex and nuanced and we work in multi-dimensional ways to express ourselves. Linear models have us start at a specific point irrespective of our learning, working and creative styles. And this is where many of us get tripped up in our creative activities. 

Step Back

When I was 17, I visited Paris for a school art trip. Though the second half was spent on the art of winemaking (and consuming of course), we explored the capital’s fine art delights first. We were dutifully dispatched to the Louvre for a couple of hours.

Despite being filled with extraordinary works of art, I didn’t really want to go the Louvre. There was something else I desperately wanted to do. So I planned my escape.

©Polly Hearsey 2019

 
 
 
 
 
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